Aug 20
5
The other day I reported that Google said negative reviews on the web about your brand or business won’t hurt your rankings in Google search. Yesterday, I was on the video call with John Mueller and I asked him this question and brought up the Decor My Eyes case from ten years ago. He then said he can see if a brand has a ton of negative reviews, algorithms would pick up on that and the site might not rank as well.
See the original post here:
Google: A Lot Of Negative Reviews Can Hurt Your Site